Privacy Policy

PRIVACY STATEMENT

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This Privacy Policy describes how lafayetteshoppe.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

To fulfill your order, you must provide certain information such as your name, email address, postal address, payment information, and the details of the product that you’re ordering. You may also choose to provide additional personal information (for a custom order, or a question to be answered, for example), if you contact us directly.

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases.  We collect certain information to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.  Other information is collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.  We disclose for business purposes and share with our processor Shopify and our Print-on-Demand partner businesses, and shipping partners.  Here are some examples of how personal and device information may be collected and used:  

Personal Information collected:  version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.  

Order information

Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

Source of collection: collected from you.

Disclosure for a business purpose: shared with our processor Shopify, our payment partners, shipping partners and fulfillment partners.  

Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

Customer support information

Purpose of collection: to provide customer support.

Source of collection: collected from you.

Disclosure for a business purpose:  shared with our processor Shopify, our payment partners, shipping partners and fulfillment partners.  

Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), order information, email address, and phone number.

Minors

The Site is not intended for individuals under the age of 13.  We do not intentionally collect Personal Information from children.  If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

Shopify:  We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

Compliance with laws:  We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Service providers. We engage certain trusted third parties to perform functions and provide services to our shop, such as delivery companies and payment partners. We will share your personal information with these third parties, but only to the extent necessary to perform these services.

Business transfers. If we sell or merge our business, we may disclose your information as part of that transaction, only to the extent permitted by law.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).

We do not sell, rent, loan, trade, lease, or otherwise transfer for profit any phone numbers or customer information collected through the site to any third party. 

Text Marketing and notifications (if applicable): By entering your phone number in the checkout and initializing a purchase, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers. Text message frequency may vary. You can unsubscribe from further text messages by replying STOP.   Message and data rates may apply. In addition, the Site uses cookies to help keep track of items you put in your shopping cart and to tell us if you have visited the Website in the past. This allows visitors to the online store to maintain shopping carts between visits. You can refuse cookies by turning them off in your browser.

We use Shopify Audiences to help us show ads on other websites with our advertising partners to buyers who made purchases with other Shopify merchants and who may also be interested in what we have to offer. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may make offers you may be interested in.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by visiting their opt-out services pages :  Some of these are included here for your convenience.  

FACEBOOKhttps://www.facebook.com/settings/?tab=ads

GOOGLEhttps://www.google.com/settings/ads/anonymous

BINGhttps://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

Your consent;

The performance of the contract between you and the Site;

Compliance with our legal obligations;

To protect your vital interests;

To perform a task carried out in the public interest;

For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do not engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.

Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist persists for a small number of days.

Your rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below. 

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site.  We use a number of different cookies, including functional, performance, advertising, and social media or content cookies.  Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection).  This means you don’t have to re-enter this information each time you return to the site or browse from one page to another.  Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.  Some cookies we use for the functioning of the Store can be accessed through a merchant link here:  https://www.shopify.com/legal/cookies .  These are some examples of Cookies that may be used:  

Cookies Necessary for the Functioning of the Store

Name

Function

Duration

_ab

Used in connection with access to admin.

2y

_secure_session_id

Used in connection with navigation through a storefront.

24h

_shopify_country

Used in connection with checkout.

session

_shopify_m

Used for managing customer privacy settings.

1y

_shopify_tm

Used for managing customer privacy settings.

30min

_shopify_tw

Used for managing customer privacy settings.

2w

_storefront_u

Used to facilitate updating customer account information.

1min

_tracking_consent

Tracking preferences.

1y

c

Used in connection with checkout.

1y

cart

Used in connection with shopping cart.

2w

cart_currency

Used in connection with shopping cart.

2w

cart_sig

Used in connection with checkout.

2w

cart_ts

Used in connection with checkout.

2w

cart_ver

Used in connection with shopping cart.

2w

checkout

Used in connection with checkout.

4w

checkout_token

Used in connection with checkout.

1y

dynamic_checkout_shown_on_cart

Used in connection with checkout.

30min

hide_shopify_pay_for_checkout

Used in connection with checkout.

session

keep_alive

Used in connection with buyer localization.

2w

master_device_id

Used in connection with merchant login.

2y

previous_step

Used in connection with checkout.

1y

remember_me

Used in connection with checkout.

1y

secure_customer_sig

Used in connection with customer login.

20y

shopify_pay

Used in connection with checkout.

1y

shopify_pay_redirect

Used in connection with checkout.

30 minutes, 3w or 1y depending on value

storefront_digest

Used in connection with customer login.

2y

tracked_start_checkout

Used in connection with checkout.

1y

checkout_one_experiment

Used in connection with checkout.

session

checkout_session_lookup

Used in connection with checkout.

3w

checkout_session_token_<<token>>

Used in connection with checkout.

3w

identity-state

Used in connection with customer authentication.

24h

identity-state-<<token>>

Used in connection with customer authentication.

24h

identity_customer_account_number

Used in connection with customer authentication.

12w

Reporting and Analytics

Name

Function

Duration

_landing_page

Track landing pages.

2w

_orig_referrer

Track landing pages.

2w

_s

Shopify analytics.

30min

_shopify_d

Shopify analytics.

session

_shopify_s

Shopify analytics.

30min

_shopify_sa_p

Shopify analytics relating to marketing & referrals.

30min

_shopify_sa_t

Shopify analytics relating to marketing & referrals.

30min

_shopify_y

Shopify analytics.

1y

_y

Shopify analytics.

1y

_shopify_evids

Shopify analytics.

session

_shopify_ga

Shopify and Google Analytics.

session

customer_auth_provider

Shopify analytics.

session

customer_auth_session_created_at

Shopify analytics.

session

 

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie.  Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted.  Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways.  Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu.  For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners.  To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at contactus@lafayetteshoppe.com.

Last updated: [August, 2023]

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